Empowering Small Businesses with a Customer Portal This Holiday Season

As the holiday season approaches, small businesses gear up for their busiest time of the year. It’s a time when sales and customer interactions reach their peak. In today’s digital age, businesses that have already taken the first step with a website but still rely on manual processes can benefit greatly from embracing more comprehensive digital tools. One such tool is a customer portal, which can revolutionize the way small businesses operate during the holiday season. This blog post delves into the ways in which a customer portal can enhance customer experience and streamline operations, especially for those who haven’t fully transitioned to digital methods. 1. Understanding Customer Portals A customer portal is a digital gateway where customers can interact with a business online. It includes features like order tracking, support requests, and access to personal account information. For small businesses, a customer portal offers a multitude of benefits, particularly dur...