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Showing posts from February, 2025

Affiliate Portal Development: A Smart Way to Manage Affiliates

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Affiliate programs have gained immense popularity of late, and brands are adopting them at a large scale. Affiliate programs are a great way to grow your business quickly and easily. If you are a business owner looking to grow your revenue and sales, it is time you considered an affiliate program. Let’s first understand what an affiliate program is. What is Affiliate Marketing? An affiliate program is where a brand collaborates with different individuals or small businesses to make them their affiliates. These affiliates then help promote and sell the products and services of that brand and get paid a commission in return. In other words, it is a monetization model where an affiliate partner gets a payout by helping the brand achieve specific goals. Typically, the ultimate expectation or goal of a brand is sales. However, in some cases, it is not just sales but also generation of leads, free-trial users, clicks on websites, or app downloads. The affiliates get their payout when they he...

Custom Trading Portal: Your Future Guide to Maximize Profits

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We would not have known back when Belgium boasted the first stock exchange in Antwerp in 1531 in a room, where all the money lenders and brokers would come to deal with business. However, today, thanks to technology and users’ interest, anyone can invest in the stock market, that too, from anywhere in the world. Investors and lenders only need a laptop or a mobile device to connect and manage their trading. Trading portals have simplified everything. They help avoid vendor lock-in and increase capitalization. Besides, you leverage increased visibility, better insights, more sales opportunities, and streamlined internal processes. A trading portal offers various features that you can use to maximize your business efficiency and profits. Here are a few ways in which you can use a custom trading portal to manage stocks and portfolios. 1. Manage Portfolios and Resources A custom trading portal provides investors and traders a single point of access to monitor their activities and stock det...

All You Need to Know About High Volume Customer Portal Users

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Access management is a crucial part of any business. It provides improved security but mitigates threats. As your organization grows, you need to provide multiple logins for high-volume users. However, managing high volume users in the Salesforce customer portal is a big challenge. In this post, we will cover all the aspects of understanding high volume customer portal users and how having a custom Salesforce portal can help you easily take care of high volume users. What are High Volume Customer Portal Users? These users, basically, are portal users with limited access. These users will not have complete access, whether accounts, objects, or records. They are important for an organization that has thousands of portal users. High volume customer portal users include both high volume customer portal and authenticated website license types. Compared with other portal users, high volume customer portal users do not have roles. This further helps eliminate any kind of performance issues th...

SaaS Portal: Your Way to Make it Big in Experience Economy

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According to a   Walker study , customer experience will overtake product and price as the main brand differentiator by 2020. And the best way to go about providing a holistic customer experience is to pay attention to the overall customer journey. Maintaining consistency throughout their interaction with you and your different departments is paramount. Sounds easy, right? But, in practice, it can be one of the most overwhelming tasks you’ll undertake. The main hurdle is the misalignment of the  goals  of different departments. Because of which, the right information is not passed down to the right departments at the right time. For example, your support team might not understand the questions of your customers if they were not informed of the latest developments of the customer account. This not only frustrates your support department but usually results in your customers leaving your company. And I am sure, no company wants or likes that. To bring all your departments o...

4 Unique Ways to Tackle Customer Service Challenges

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All of us are customers to some business or the other. All of us need products and services ranging from the scale of a soap to TV channel subscription, internet connectivity, gadgets of varying kinds, etc. When you, as an entrepreneur, face bad service, you must have said how your company would never make such a mistake. However, as a business owner, you need to learn from these incidents that customer service is multi-layered. Whether your industry is consumer gadget, automobile, medical, or anything in between, you have to deal with customers beyond the initial selling of the products. And customers have questions; sometimes brand new ones, most times repetitive. These questions come up in post-sales services, during maintenance services or out of the blue. In order to retain a customer and bring them back after the first sale, or even to finish the initial sale, you need to answer all their doubts and questions. And not just these questions, there million other difficulties in cust...