Posts

Must-Have Features For A Third Party Salesforce Portal Solution

Image
If you are in the business of ecommerce in any capacity, then you probably know that it is important to give access of your CRM to your customers, so that they can manage their wish list, orders, payments, as well as refunds and returns. Now, of course, there is no way to give direct access to the CRM. This is where a customer portal comes in. After all, a demographic based marketing approach is getting old now, with customers preferring a more personalized approach. Personalized marketing means that the customer will never miss out on deals and coupons for the things that they actually want. A portal makes it even better when it gives the ability to create wish lists and allows signing up for notifications. And for this instance, let us look at solely, Salesforce customer portal . Salesforce is one of the most popular customer relationship management tools. And its combination with the most renowned CMS WordPress would work wonders. So, let’s see what does a third p...

How WordPress Client Portal Can Help Your Business Thrive Exponentially?

Image
What determines the future of your business is the first interaction you have with your client. Either it be via phone, your website, customer portal or in person. If your first interaction with your client is a pleasant one, you are more likely to retain them forever. Today, with the increasing internet usage, all the businesses are striving to be ubiquitous by harnessing client portals to better serve their customers. When your customers sign in your portal – you give birth to a brand-new relationship with your customers. Why Is Client Portal A Necessity? Traditionally, the only way to deliver customer service was through a call or meeting in person. But nowadays, from shopping to healthcare , all the businesses have started using client portals to build deeper connection points with their clients. The great advantage that comes with a client portal is that it gives clients the freedom to interact with you when and how they want. However, with changing customer e...

Supplier Management - What, Why, & How

Image
The way an e-commerce business chooses and handles its vendors determines their overall success. In this blog, we are going to take a deeper look into how vendor management can make or break your e-commerce business.                                                                                                                               What is Supplier Management? Supplier management is the process of maintaining relationships with your vendors. It includes managing contract negotiations, having meetings about quarterly reports, and sharing regular sales data analytics. In simple words, it is the management of the people who supply all the pro...

How to Grow & Manage a Partnership Program

Image
Let’s first clear the concept of Partnership Program: It’s usually a business strategy adopted by vendors and business owners where they create an additional source of income by joining hands with other vendors, business consultants, etc. who promote their products/services. Business partners or partnership programs stimulate growth. The only reason why so many businesses have partnership programs. The startup Rindagoc experienced 1,983% boost in overall annual revenue and 1,000% user growth within six months without any upfront costs. Almost all size of companies are turning to partnerships to help them expand their customer reach which eventually drives revenue. Considering another example that is Hubspot. It has one of the most successful partnership programs based on Saas model. Soon after the launch of its partner program, it generated an ample amount of monthly recurring revenue. With smart efforts and investment, the first quarter produced approximately 42% o...

A Customer Portal: Right Solution for Business or Not?

Image
‘Self-service’. The phrase itself means to serve yourself or to help yourself. That’s where the idea of a customer portal comes from. If you are a business that wants to provide 24*7 customer support without extending working hours or without hiring more support executives, then this is the tool you are looking for. A customer portal is a single point of interaction between customers and business. Let’s see how effective can a customer portal can be: The obvious benefit of a customer portal or a self-service portal for your business is the convenience it provides. Both to your business as well as your customers. If we talk about customers, the popular opinion is that they prefer the self-service option rather than having to have long & tedious human interaction. It helps to get faster solutions, and they don’t have to visit a brick and mortar store. This is why the best option is to provide your customers with online customer portal solutions. If we were to think based ...

4 Ways a Salesforce Customer Portal in WordPress Winning a Fusion

Image
Customer Relationship Management (CRM) is synonymous to the brand Salesforce. It’s the first name that pops up whenever there is any chatter about CRM. They have set the standard for the whole industry to follow. As of 2019, they will complete their two decades into the business. Two whole decades! One can safely assume they know what they are doing. Moreover, last year, it was the best company to work for , according to Fortune’s 100 Best Companies to Work For . So, you could only imagine the kind of talent working there to keep Salesforce at the top. Similarly, when you talk about Content Management System (CMS), people are bound to think of WordPress, a company that is five years junior to Salesforce but has a similar reputation in the market. Almost anyone who has ever wanted to set up a quick blog has used WordPress. Needless to say, it is equally popular as Salesforce, for what it provides to the users. Now imagine the possibilities with the combined power of Salesfor...

Web Portals: The Best Way to Add Value to Customer Experience

Image
Ever thought about how convenient it is that you can get all the details of purchase history when you log in to your account on any e-commerce store? If you had to drop an email every time you wanted to track your purchase, look at past orders or exchange a product, it would be cumbersome, to say the least. And this applies for both, the customer as well as an e-commerce storeowner. If you are a student and you want to access all your attendance records or assignment grades, would you rather email your professor or the institute? Alternatively, simply have all the details in one place, ready to access whenever you need? This is where portals come into the picture. These are two of the most common scenarios for which web portal solutions are already being used. There are plenty of other industries where web portals are used to enhance customer interaction with the brands. Web portals let a specific group of people or individuals get a specific type of access to the CRM m...